About the Client

Heart to Heart Senior Care Services is a trusted care provider dedicated to supporting seniors and their families with compassion and expertise.

The Brief

After 12 years without dedicated creative direction, Heart to Heart brought Open Sense in to lead a complete brand transformation. The work included a new commercial, website and mobile experience, and supporting marketing materials.

Our Role

Oliver Mann and the Open Sense team developed a cohesive visual direction that was elegant, colorful, friendly, and contemporary while maintaining the trust and compassion essential to senior care.

The Result

Since launch, the new creative direction has contributed to measurable business growth and increased interest from families and professional referral partners.